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Good brochure design should have several key features:

  1. Purpose: The design should effectively communicate the intended message and achieve the desired goals.
  2. Clarity: The layout, typography, and visuals should be easy to read and understand.
  3. Consistency: The brochure should have a consistent look and feel, with a clear design style and color palette.
  4. Balance: The design should balance text and graphics to create a visually appealing and engaging brochure.
  5. Appropriate use of images: Images should be high quality and support the text, adding visual interest and helping to convey the message.
  6. Relevance: The design should be relevant to the target audience, industry, and product or service being promoted.
  7. Brand consistency: The design should align with the company’s overall brand identity and messaging.

By incorporating these elements, a brochure can effectively communicate the desired information and leave a positive impression on the reader.